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Architecture & Places

Experience is Bigger than the Building
Insight Report

It is clear that tomorrow’s problems will not be solved by today’s outdated methods or models. Instead, the future of architecture needs a new paradigm for design, one that takes a holistic approach across disciplines and experience. frog’s Architecture & Places practice posits that experience is bigger than the building. We create purposeful and emotive experiences that connect people to their work, to their lives and to each other.

Download the Report to learn more about:

  • A new paradigm for architecture and design
  • Why experience is bigger than the building
  • frog’s Places practice in action
Authors
Jeffrey Sharpe
Global Lead, Places & Experiences
Jeffrey Sharpe
Jeffrey Sharpe
Global Lead, Places & Experiences

Jeff is an architect, designer, producer, director and writer. His work sits squarely at the intersection of story, purpose, and place and together they form a substantive body of deeply emotive and purposeful experiences. Working across sector, scale and medium, he sets experiences in motion that empower people to do their best work, to be their most creative, and to make a lasting impact on society. He has guided organizations, institutions, and non-profits to better understand how purpose-led, sustainable and intentional design helps them re-envision the boundaries of learning, productivity, brand, and community. Jeff has spoken at TEDx, SxSW and many other conferences on design, sustainable and creative communities, the Future of Work and the Future of Learning; and has received numerous awards and distinctions for architecture and design.

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