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Cooling Perishables Without Electricity

A below-ground cooler empowers entrepreneurs and protects products

Cooling PerishablesWithout Electricity

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Sustainable innovation

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The goal of this collaboration was to assemble a multi-disciplinary team and work with partners (Capgemini Engineering and various local tradespeople) to design and deliver a cooling system that does not need power.

Challenge

Methodology in the making

We updated the “Zeer Pot” technique (clay pot evaporation) with an underground thermal section, an above-ground system that promotes air flow and a swatch of solar cloth for more cooling applications.

Solution

Low-tech and modular

The cooler was successfully tested with locals in a Moroccan village, leading to a better understanding of the real needs of targeted populations and inspiration that feeds our ambition.

Outcomes

Driving social impact

Project highlights

Playing it cool

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Our low-tech solutions prove frugal and accessible products need not sacrifice quality and efficiency. 

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Low-tech to no-tech

Putting Atmospheric CO2 to Work

Fostering Virtual Collaboration for A Global Conference - UNICEF

Gaming experiences to raise awareness of the plight of the Arabian leopard

Leaping into Decentralized Conservation

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A matter of life and death 

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The RCU wanted to champion its goals (aligned with Saudi Arabia’s Vision 2030 program) on a global scale. Together, frog and the RCU sought an engaging way to raise awareness and promote this majestic destination. 

Raising awareness worldwide

The result is 'Quest for Hope,' a metaverse gaming experience on Roblox that transports user to some of the most breath-taking locations in AlUla, Saudi Arabia. As a remarkable tool for creating, sharing and experiencing on a global scale, Roblox was the ideal platform for championing conservation.

Immersive experiences 

The RCU captivated audiences, demonstrated its commitment to sustainability and inspired stakeholders and potential investors. Its conservation quest received the global attention it deserves, bringing focus to an endangered species.

Better odds for big cats

Collaborative conservation

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Using emerging media to captivate and communicate 

Two immersive experiences 

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19.1M

3.0K

20.9K

Global engagement

Visit AlUla today and start your own '<a href="https://questforhope.com/" targer="_blank">Quest for Hope</a>.'

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frog-icon-Media

A tail for posterity

Redesigning the Face of Indie Games - Xsolla

Augmented Reality Meets Fine Art - SFMOMA

Clothed in Chaos

Speculative design meets fashion for a climate-affected future

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The power of provocation as a creative tool 

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Our collaboration emerged from a shared sense of urgency to meet the climate crisis head on. We wanted to create speculative fashion designs that raised awareness and debate about the realities of a not-too-distant future. For this reason, we felt that the designs should explore a more dystopic future reality and begin to imagine how clothing could help us survive in that world. 

A problem shared 

The climate crisis is a vast topic, and to ensure messaging doesn't get lost in the noise, the right framing is crucial. The team decided to navigate the potential outcomes of the climate crisis according to the primary material elements: fire, air, earth and water—a familiar and instantly recognizable four-part structure. From there we created provocations and prompts to help us explore “what if?” scenarios, then used generative AI to expand into rough visions and first design impulses. 

Four is a magic number

From the initial low fidelity renders created by AI, through development and iterations, the team moved into making high fidelity renders and finally, clothing production. The resulting collection includes four looks that each respond to extreme conditions and scenarios related to the four elements. We exhibited the collection at Cannes Lions 2023, including a media showcase with insights into the creation process. 

Entering the material world

Designing the catwalk to end all catwalks 

The collaboration investigates how high-tech garments and wearables can be braided with progressive new mindsets.

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Taking a multi-dimensional view, frog’s collaboration with Machina looks at the climate crisis from four specific angles—and presents a unique response to each one.

The “Clothed in Chaos” looks

Extreme temperatures will make it harder to function, necessitating shielding measures to protect people.

Furious Heat and Hostility

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Violent storms become more frequent, unpredictable and intense, demanding greater protection from the elements.

Environmental Violence

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Disrupted access to quality food and fresh water displaces millions, creating nomadic societies on the “borderlands of civilization."

Borderlands of Civilization

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Melting ice creates high water in mega cities from Miami to Mumbai, creating hybrid water and land urban ecosystems.

Watery World Order

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We’re presented with the opportunity to weave deeper meaning into clothing design. It’s time to arrive at the place where the hard truths about climate science meet creativity. Check out the <a href="https://www.frog.co/designmind/designing-for-hazard-proof-living" target="_blank">Designing for Hazard-Proof Living</a> report to go deeper into the themes raised in this collaboration.

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The end of the world vs. the end of the month

Build intelligent offerings, ecosystems and transformational solutions with frog.

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	France		FR

	Global		EN
	France		FR